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Holiday Marketing for E-Commerce Websites and Hotels
E-commerce websites should see a large increase in traffic and purchases over the next few months. If your website hasn't seen any spikes in traffic, then chances are you aren't doing something right with your holiday marketing plan. For hotels or other travel related sites, this is the chance to capture holiday travelers and get them to stay at your location. Below are some ideas and tips for holiday marketing for e-commerce or hotel websites.1. Create an enticing special they can't refuse. Free shipping on all orders during a specific time frame. Stay two nights get one free. Free stocking...
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Internet Marketing
Green Marketing with E-Cards for the Holidays
Save money on printing, postage and paper by sending an e-card this holiday season. Digital holiday cards are a great way to say Happy Holidays to your clients, vendors and business associates in a "green" way. Alternate Image offers a mailer application in the standard application suite for your website. (This is for full website clients, Open Hotel click off sites do not have this feature).
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Internet Marketing
Is Your Business Found on GPS?
A restaurant client recently told me about how a customer was traveling to the restaurant and entered in the restaurant name in their GPS. They were surprised when they were navigated to a residential home - the restaurant owner's residence! Somewhere and somehow the restaurant owners had put their home address for the business which had made it's way to the GPS database, providing confusing instructions for drivers.More and more people rely on their GPS to navigate them to businesses and other places of interest. If your business is not listed correctly this could be costing you customers!...
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Internet Marketing
Using Your Mailer Application to Stay in Touch With Customers
The mailer, a website application that comes standard for Alternate Image websites, allows you to send professional looking email newsletters to your database. This application can be used free of charge to send unlimited emails as often as you like. Email newsletters are a great way to stay in touch with your customers or prospects or send quick updates on specials and deals.Our mailer automatically removes users who wish to unsubscribe and will also remove duplicate emails and invalid email address from the list. You can see how many of your emails were opened and view archives in...
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Internet Marketing
Alternate Image Develops QR Code for West Volusia Tourism
QR Codes are all the rage in Japan and are starting to become very popular among mobile phone users in America as well. Listing your website name on printed materials will soon be a thing of the past and companies will begin to use their QR Code instead, to allow users to instantly access their website. Alternate Image has just developed a QR Code (seen to the right) for the West Volusia Tourism and Advertising Authority to use in their website marketing campaign. See how the West Volusia QR Code works.What exactly is a QR Code? A QR (Quick Response) code...
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Internet Marketing
Using Google Base for Real Estate Listings
What is Google Base? Google Base is a way to add your real estate listings to Google, which in turn feeds that data to Google Maps, giving your real estate listings more exposure. Google's merchant center can be used to upload a variety of data, but Google Base has become a very interesting source for added exposure on real estate listings. This is a new feature but can prove to be very useful when searching for real estate listings through Google.
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Internet Marketing
Phase 1: New Mailer Features for Email Marketing
Phase 1 of our new mailer application has been completed and is now live in the admin area. Your mailer has the same look but some new features that will help you with your email marketing. Phase 2 will include great features like the ability to save drafts, create a template from your email, create DRIP marketing campaigns and more.New Mailer Features: Easy Template Loader - for customers who have had Alternate Image create a custom template for their mailer, you can now load that template into the email editor and edit your email text and pictures directly. Be sure to load your template...
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Internet Marketing
Online Ad Spending to Outpace Print in 2010
It seems that everyone is online these days and your company's website is a direct reflection of their brand. Websites used to be optional, as an added form of advertising; now they are vital to success. as a result, companies are now dedicating more of their resources toward increasing and optimizing their online presence to reach their target markets. Just having a website is not enough these days, you have to consistently update your content, optimize for search engines, and maintain your online presence.
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Internet Marketing
Tips for Successful Email Blasts
Tips for Successful Email BlastsCreating your email list• Download a blank user spreadsheet form. To upload emails to your website database, download the blank user spreadsheet from your website.In your admin area click Security and Dashboard. On the left under Export there is a link to Download Blank User Import Spreadsheet.This is what you will use to add your new users to your website database. Duplicate users will automatically be removed from your database and unsubscribed users will stay unsubscribed. At this time, to import users you must send in a ticket to help@aisupportdesk.com...
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Internet Marketing
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